#OMSyd 2015 Google Analytics Presentation & Resources

October 1, 2015
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Last week I presented at a workshop titled “Online Marketing Sydney” where a small group of digital marketers, business owners, marketing managers and various others gathered to learn more about digital. I was asked to present on Google Analytics and covered topics such as setup, goal tracking and ghost traffic. Below are the slides I […]

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Answers to Common Questions About the Google Mobile-Friendly Update

April 22, 2015

Google’s latest algorithm update focusing on mobile-friendliness is well and truly on its way to be completely rolled out. Yesterday, the official Google Webmaster Blogposted some answers to frequently asked questions about the update. This post is a quick summary of that article designed to be more “to-the-point” using statements rather than a “Q&A” format. Today’s […]

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3 Ways to Check If Your Site Is Mobile-Friendly

April 20, 2015

If you haven’t heard already, big things are happening tomorrow in search with Google launching a major update to their algorithm said to effect more queries than both previous major updates; “Penguin” and “Panda”. Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches […]

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A Better Way to Link to Twitter Pages

March 6, 2015
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Most websites nowadays like to link their social profiles in one form or another, typically from a sidebar (like mine on the right!) or in the header or footer of the websites theme and for good reason too. We’re more connected than we’ve ever been and if you enjoy a website, why not receive status updates […]

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Produce More: Always be Shipping

November 14, 2014
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Seth Godin is a man I well and truly respect and admire for who he is, what he does and what he believes in. He’s a world class marketer, speaker and author of over 17 best-selling books on topics like marketing, leadership, change and ideas. One of his concepts is to “always be shipping” and is […]

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Fix “500 Server Error” and Missing Comments in WordPress 4.0

November 12, 2014

Have you recently updated your WordPress installation to version 4.0 and noticed some stuff broke? Some pages are returning 500 errors and maybe your comments aren’t working? Not to worry! This is a (now) known issues with those using WordPress 4.0 and Thesis 1.8.5. If you’re using an earlier version of the framework, you’ll need […]

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BRW Best Places to Work in Australia 2014 Winners List

September 12, 2014
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Tonight the annual “Best Places to Work” awards for Australia were held at Dolton House in Sydney with Atlassian & The Physio Co taking home the #1 position. The awards are put on by Business Review Weekly (BRW) magazine & the Great Place to Work Institute and give companies the opportunity to enter for the much-desired […]

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Fix Album Art on Your Samsung Galaxy Device

June 19, 2014
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I’ve known about this issue for a while but it never really bothered me until recently when I started taking public transport and listening to music on my phone quite a bit. As of yesterday I’ve found the solution which im happy to share! The Issue What happens is that even after you’ve correctly tagged […]

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Google Tag Assistant – My New Favourite Chrome Extension!

May 16, 2014
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Measurement is such an important aspect of digital marketing – arguably the most important. How else do you know if your efforts are working or going to waste? To truly understand website and marketing performance it is imperative that tracking be installed and installed correctly. Whilst Google makes it as easy as possible to install tracking codes […]

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Semalt.com – What it is and How to Stop it Skewing your Stats

May 1, 2014
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What is Semalt.com? I recently noticed referral traffic from a domain known as “Semalt.com” inside many of my Google Analytics accounts. After some research I discovered that the site appears to be some sort of rank tracker that gets its data by crawling websites. Unfortunately, the crawler is set up in such a way that […]

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