Search Engine Optimisation

I’ve been involved in the online world for more than 10 years and one of my favourite topics is the wonderful world of SEO (Search Engine Optimisation). It’s ever changing nature and mind-boggling frustrations drive me to always learn more, try different things and become a better marketer. I am currently working as the Director of Operations at E-Web Marketing in Sydney, Australia.

Below are my thoughts and strategies on different concepts within the SEO realm.

List of Official Google Blogs

January 20, 2012
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Happy new year! Welcome to 2012. This year so far has been AMAZING for me and I wish the same for you! As my first post of the year, I’ve decided to put together a list of the top blogs that I frequent that are published by Google themselves. Anyone who follows them religiously knows […]

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Yahoo Site Explorer Laid to Rest

November 21, 2011
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Many savvy SEO’s and webmasters have known for a while now that Yahoo Site Explorer would not be around for much longer. With the Bing/Yahoo merger happening last year, Yahoo announced they would no longer be focusing on search and using Bing to power everything search-related – Yahoo Site Explorer being one of the services left […]

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Ten Recent Google Algorithm Changes

November 16, 2011
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A couple of days ago, Matt Cutts announced on the “Inside Search” Google blog, a list of ten recent algorithm changes that had been made to the search engine over the past few weeks. Matt Cutts has said: “We’re always looking for ways to give you even deeper insight into the over 500 changes we […]

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PageRank Updated Again!

November 8, 2011
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For those who pay attention, many have noticed that Google’s PageRank has once again updated with changes being seen across the web. It seems to have happened at the end of last month as I can’t seem to find any pages on my own sites being effected that were created in November. Most of the web properties […]

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Googlebot Levels Up: Now has the ability to Execute and Crawl AJAX/JavaScript!

November 2, 2011
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Back in March, Google released information on how to “Make your AJAX Applications Crawlable” which showed a step-by-step method on how to make your AJAX/JS search engine friendly. The latest news comes this morning as Matt Cutts announced on Twitter that the latest Googlebot update, allows Google’s famous search bot to execute and crawl dynamic […]

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List of HTTP Status Codes

August 22, 2011
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Going through my list of Google Webmaster Tools errors for one of my projects, I found a “509” error which I’ve never seen before. So, onto the Google I went and had a bit of a search to find out what it was and decided to freshen up on my knowledge of  HTTP status codes […]

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New Google Update: Expanded Sitelinks!

August 9, 2011
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In my travels today I’ve noticed quite a big change to the way Google are displaying some of the results, specifically those related to brands. What they’re doing, is expanding on the brand name results sitelinks to include mini page descriptions as well as include the URL of the page – as many as 12 […]

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How I Won the Fight Against Blackhat-SEO Hackers!

July 18, 2011
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Hey guys! One of my sites got hacked last week and here’s a quick case study on how I found it and how I fixed the mess it left! I give this to you to prep you for the future! Hopefully it never happens, but if it does quick action will save your/your clients results! […]

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