Search Engine Optimisation

I’ve been involved in the online world for more than 10 years and one of my favourite topics is the wonderful world of SEO (Search Engine Optimisation). It’s ever changing nature and mind-boggling frustrations drive me to always learn more, try different things and become a better marketer. I am currently working as the Director of Operations at E-Web Marketing in Sydney, Australia.

Below are my thoughts and strategies on different concepts within the SEO realm.

Googlebot Levels Up: Now has the ability to Execute and Crawl AJAX/JavaScript!

November 2, 2011
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Back in March, Google released information on how to “Make your AJAX Applications Crawlable” which showed a step-by-step method on how to make your AJAX/JS search engine friendly. The latest news comes this morning as Matt Cutts announced on Twitter that the latest Googlebot update, allows Google’s famous search bot to execute and crawl dynamic […]

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List of HTTP Status Codes

August 22, 2011
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Going through my list of Google Webmaster Tools errors for one of my projects, I found a “509” error which I’ve never seen before. So, onto the Google I went and had a bit of a search to find out what it was and decided to freshen up on my knowledge of  HTTP status codes […]

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New Google Update: Expanded Sitelinks!

August 9, 2011
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In my travels today I’ve noticed quite a big change to the way Google are displaying some of the results, specifically those related to brands. What they’re doing, is expanding on the brand name results sitelinks to include mini page descriptions as well as include the URL of the page – as many as 12 […]

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How I Won the Fight Against Blackhat-SEO Hackers!

July 18, 2011
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Hey guys! One of my sites got hacked last week and here’s a quick case study on how I found it and how I fixed the mess it left! I give this to you to prep you for the future! Hopefully it never happens, but if it does quick action will save your/your clients results! […]

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