Zomg! Zerg Rush! In Google?!

by Matthew on May 3, 2012

Post image for Zomg! Zerg Rush! In Google?!

A colleague in the office today informed me that there is a new Google “Easter-Egg” game creating buzz on the internet that when triggered allows users to play a mini Starcraft type game with the Google interface. Originally released last week, the game gives more than just search results for their users!

To play the game, simply go to Google and type “zerg rush” (or click here). You’ll need a HTML5 supported browser (such as Google’s own Chrome) for it to work. What you’ll see is dozens of the letter “O” appearing on your screen start to attack your search results! Users earn points by clicking on the letters to stop them and awarded a count for each kill! There is also a nifty “APM” or “Actions Per Minute” counter to keep track of how fast you are clicking! For added social media fun, Google allows you to post your score on Google+ and share with your friends!

For anyone that’s ever played Starcraft (an award-winning PC strategy game originally released over 14 years ago in 1998), you’ll know how annoying those little zerglings can be and this Google game is even more annoying! From what I’ve seen it’s near-impossible to beat! The below is what happens when you lose!

Screenshot of Google Zerg Rush Easter Egg

This is what happens when you don't click fast enough to keep those pesky critters away!

Google has always been famous for their constant logo changes known as “Doodles” (you can see their archive here) and since seeing HTML5 take off, they’ve also added interactive elements on their search results to keep things interesting (the now-famous “Zipper” from last week fro example). ┬áBeing in SEO, I spend much of my time in Google and these creative ways of allowing users to interact and create buzz about Google are fantastic as searching can get quite tedious at times! These interactions definitely freshen things up – keep up the good work Google!

How have you found the game? What’s your highest score? What APM can you achieve? Let me know in the comments below!

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{ 4 comments… read them below or add one }

Gmanicvs May 4, 2012 at 12:52 pm

What a nub! Sif not micro your SCV’s.

I remember it was only a few months ago I wrote a post about the special birthday Google Doodle I got. Things have come a long way, and their use of HTML5 just opens up so many more possibilities #whatupfuture

Great post as always Matt!

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Shawn August 29, 2013 at 12:15 pm

Have you managed to beat the zerglings in the Google rush? I know there are a lot of them but it is possible to beat them… But you may just need to cheat… just a bit …

I have a program that can help with this :-) I have beaten the Google zergling rush with an average APM or 3615 :-) let’s see if anyone can beat that :-)

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Shawn August 29, 2013 at 12:19 pm

The problem is that when you actually beat them you can’t share it on any social media, because the game ends and the sharing options are unavailable

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Matthew August 29, 2013 at 10:14 pm

Haha! Sounds very shifty Shawn!

I don’t┬áthink the game is actually beatable without using a script of some kind – hence why there is no “share score” option like some of the other Google games.

Well done for not taking “impossible” for an answer!

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